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Welcome, Rachael

A week or so ago, we brought the latest recruit into Cognitive Edge.  Based in Singapore, Rachael Hyde has been a CE practitioner since participating in a Cynefin Center workshop conducted by Dave as part of her Master of Management at the Universita Cattolica del Sacro Cuore in Piacenza, Italy in 2005.

You can reach Rachael using her email address:  rachael.hyde@cognitive-edge.com

Some people in the Network have asked me why Cognitive Edge has been actively seeking consultants to hire.  Surely this isn't consistent with our policy of non-competition with the Network?  Is CE seeking to build a consulting group?

CE has had a consulting business ever since its inception.  In our previous life as Cynefin inside IBM, we were expected to use our methods in engagements with clients.  Nothing has changed!

Occasionally clients will approach us directly for work and make it clear that they want designated CE personnel on these engagements.  This business helps us test out new ideas and gives us much needed revenue for more investments.  Typically we only accept strategic or research-based engagements, and if the work is tendered publicly then we don't bid.

More significantly though, we are getting an increasing load from practitioners around the world who need to access experienced practitioners.  We want to improve the service to these people by increasing the bandwidth of CE to assist them directly.

So we'll continue to be on the look-out for good people - keep watching for more additions soon.

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